About
I’m Matt, a freelance web and graphic designer based in Dudley, West Midlands. Since 2017, I’ve worked professionally across business websites, ecommerce, digital projects, graphic design and print. I started Macast Media to offer small businesses direct access to the person doing the work.
If we work together, I’ll be your point of contact from our first conversation through to the finished website or design project.
Why I Started Macast Media
During my years working on websites and digital projects, I saw how much businesses depend on clear information, reliable systems and design that people can actually use.
I wanted to bring that practical experience directly to sole traders and small businesses. Macast Media gives clients one person to discuss ideas with, review work with and come back to when they need help after launch.
Today, I design and build small business websites and create branding, digital graphics and printed materials. I’m based in Dudley, work with businesses across the West Midlands and can manage projects remotely for clients throughout the UK.
My Story
An Early Interest in Design
I’ve been interested in computers and visual design since childhood. I enjoyed making posters and presentations, and even made signs and adverts for a small sweet shop I ran from our front porch.
I liked turning an idea into something people could see and use. That still shapes how I approach design today.
Education and Research
I graduated with First Class Honours in Computing Digital Media Development, studying web development, digital media, design and user experience.
During my studies, I researched user interfaces for interactive 3D web environments. That peer-reviewed work was published at INTERACT 2017 in Springer’s Lecture Notes in Computer Science.
It reinforced a principle I still use: a design needs to make sense to the person using it, as well as look good.
Commercial Experience
After university, I spent more than seven years working for a large construction and PPE supplier. I progressed through roles including E-Commerce & Website Manager and Marketing Manager.
My work covered website management and development, ecommerce, customer and internal portals, digital marketing, graphic design and print. I learned what it takes to create digital work and keep it useful in a busy commercial setting.
That experience influences the websites I build for clients now. I consider how a site will explain the business, serve its visitors and be managed after launch.
Macast Media
I launched Macast Media in January 2026 to work directly with small businesses on their websites and design.
Each project begins with understanding the business and what it needs. I then handle the agreed design and build work myself, share progress for review and can provide ongoing website support after launch.
What You Can Expect When Working with Me
Choosing someone to work on your website or branding is about more than technical skills. It’s about finding someone you can trust to understand your business, communicate clearly and deliver work you’ll be proud to share.
Direct communication
You’ll speak with me about your project and give feedback directly to the person doing the work.
Experience beyond the launch
I’ve managed websites and digital systems as part of a business, so I think about how they’ll be used and maintained over time.
Advice that fits your project
I’ll discuss what you need, explain the options and provide a fixed quote for the agreed work.
Design across web and print
I can help your website, branding, digital graphics and printed materials feel consistent.
When I'm Not Working
Music is a big part of my life. I play guitar, bass, drums and piano, and I’m a lifelong Beatles fan.
I’m also interested in psychology, mindfulness and how people use the things around them. That curiosity carries into my approach to websites: I want visitors to understand where they are and find what they need without unnecessary effort.
Photography gives me another way to explore composition, colour and detail; skills I bring back to my design work.